IT'S TIME TO GET HEALTHY!
ENJOY THESE 2025
SIGNATURE CAMPAIGNS.
Campaigns
You are required to participate in one or more program campaigns based on your Rewards Club Status. Check out our portfolio of campaigns that offer you support and guidance to smart choices and living a healthy lifestyle.
Seasonal Campaigns
BE INTENTIONAL
June 2 - June 20
Join us as we focus on being more intentional in several areas of life with this challenge.
WALKTOBER
October 1 - October 31
Stay active this fall by participating in the WALKTOBER campaign. WALKTOBER returns in October as the pedometer (step counter) challenge.
HOLIDAY TRIO
December 2 - December 27
Stay healthy over the holiday season by participating in this fun calendar challenge. Pick three of the daily activities to complete each week, and mark them off your calendar as you go!
Year-Long Campaigns
TOBACCO FREE
Looking to quit tobacco, join the Tobacco Free Program. Interested in quitting or need additional resources?
Check out the wide range of tobacco cessation programs available at low or no cost to you.
DIABETES TODAY
Managing or preventing diabetes can be challenging. Support is available. In addition to the resources available through your health plan, the Wellness team and Diabetes Educators are available to assist you in managing and preventing diabetes.
CURB
If you’re tired of trying to figure out how to eat healthy and need some assistance and support; this eight-week program is designed to take you step-by-step through the process of beginning a healthier lifestyle through four phases.
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ACTIVE & FIT
The Active & Fit Direct program offers fitness center memberships to more than 9,000 fitness centers nationwide for $28 a month (click below for more details).
HEART STRONG
Heart Strong is a campaign for AMERICAN employees and their families to assist in preventing and managing high blood pressure (hypertension). Doing so helps prevent heart disease, stroke, and kidney disease.
livewell
livewell is a program open through out the year. The program helps participants lose weight and prevent diabetes.
Additional Campaigns
If you are unable to participate in any of the WellBody campaigns, the following options qualify for WellBody Club Rewards. As a participant in Wellbody, you will need to complete at least two qualifying campaigns.
BCBS-AL Disease
Management Programs
(diabetes, lung and heart conditions)
Weight Watchers® at Work